by Malmberg | Feb 17, 2026
How to Define a Vibe: 7 Years of Concerts in the Park The Evolution of a Festival Brand Identity: 2018–2024 How do you keep a city’s biggest summer tradition feeling fresh for seven years? For five seasons of Sacramento’s Concerts in the Park, I wasn’t just...
by Malmberg | Feb 6, 2026
KLJ ADHD AF: Visualizing the Invisible How do you illustrate a brain that never stops? The Hook How does one illustrate a brain that never stops? How indeed. This kinetic branding campaign for comedian Keith Lowell Jensen is a visceral deconstruction of the...
by Malmberg | Nov 3, 2025
Slouchers: The Novelization Before the Flannel My Slouchers book cover design began with the humor writer and satirist Mike Sacks, whose work has drawn cult-level attention from comedians and performers. In a recent profile, The Hollywood Reporter described Sacks as...
by Malmberg | Apr 11, 2024
Headcount – “Texas Votes” Expressing diversity of opinion efficiently “Texas Votes” was the second project I worked on for the Headcount organiztion. Their mission is to GOTV with registration booths and swag at concerts, shows, and other...
by Malmberg | Apr 11, 2024
Headcount “Time to Vote” 2020. Few years in history can be guaranteed to check the person hearing it with an instant, bracing feeling like 2020. In fact I even worked on a campaign about proper disposal of batteries that leveraged 2020 (and the popular...