by Malmberg | Feb 17, 2026
How to Define a Vibe: 7 Years of Concerts in the Park The Evolution of a Festival Brand Identity: 2018–2024 How do you keep a city’s biggest summer tradition feeling fresh for seven years? For five seasons of Sacramento’s Concerts in the Park, I wasn’t just...
by Malmberg | Feb 6, 2026
KLJ ADHD AF: Visualizing the Invisible How do you illustrate a brain that never stops? The Hook How does one illustrate a brain that never stops? How indeed. This kinetic branding campaign for comedian Keith Lowell Jensen is a visceral deconstruction of the...
by Malmberg | Feb 3, 2026
SDIC: 10 Colleges. One Identity. Unifying 10 Colleges Under One Narrative: The "Community Crafted" Campaign. The Challenge: Regional Diplomacy The San Diego and Imperial County Regional College Consortium is a massive educational network of 10 distinct institutions....
by Malmberg | Nov 3, 2025
Slouchers: The Novelization Before the Flannel My Slouchers book cover design began with the humor writer and satirist Mike Sacks, whose work has drawn cult-level attention from comedians and performers. In a recent profile, The Hollywood Reporter described Sacks as...
by Malmberg | Oct 27, 2025
Los Rios Community College District — Evolving an Educational Brand with Heart A multi-year collaboration that reimagined how a California college district connects with its community — through design, copy, and storytelling that feel real, relatable, and distinctly...
